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Namaste! (नमस्ते) I'm Aditi (uh-dee-tee), a full-time Art Director based in New York. I specialize in conceptualizing and creating visuals for branding and marketing campaigns. 

I seek collaborations, opportunities to use design that reflects my culture and background, and illustrations. My favorite illustrations are ones that evoke memory through mood & colors. 

 

I love to work on ideas that are out of my comfort zone! The goal of my creative journey is to be able to face the most challenging ideas with confidence. At the end of the day, I much rather be known for a ballsy idea I brought to the table than check all the boxes in a brief.

Awards

Adstar 2020 - Silence is Mitus

Creative Conscience 2020 (shortlisted) -

Let's Get SexuAll

Miami Ad School Hackathon 2020 winner- Blame it on the shuffle

Creative Conscience 2021 (shortlisted)- Cookie Lessons for All

2021 Muse Creative Award (Gold)- Cookie lessons for all

2021 Muse Creative Award (Silver) - We Won't Wait

Graphis 2021 Honorable Mention- Protest Poster 2

Vega Award 2021 (Centauri)- Cookie Lessons for All

Graphis New Talent Anual 2022 Honorable Mention- Cookie Lessons for All

Graphis New Talent Annual 2022 Honorable Mention- Are you still watching?

Graphis New Talent Annual 2022 Silver- This is Flume 

Golden Award of Montreux 2022 (finalist)- No Feeling is Foreign

New York Festivals Advertising Award (NYFA) - No Feeling is Foreign

Publications

Ads of the World - Cookie Lessons for All

Ads of the World - No Feeling is Foreign: Netflix

Ads of the World - Sharkvolution

Adstasher - Creative Spec Ad Features Braille Cookies by Miami Ad School Students

Interview with 2021 Muse Creative Awards Winner - Aditi Sobti

Creapills - Braille Oreos to facilitate learning at all ages

DesiCreative - Aditi Sobti: In conversation with an advertising creative

Creative Conscience 2020 (shortlisted)

Creative Conscience 2021 (shortlisted)

AdStar- Silence is MitUs

Graphis 2021- Protest Poster 2

Graphis New Talent Anual 2022 Honorable Mention- Cookie Lessons for All

Graphis New Talent Annual 2022 Honorable Mention- Are you still watching?

Graphis New Talent Annual 2022 Silver- This is Flume 

Adforum - Cookie Lessons for All

Adforum - This is Flume 

Adforum- No Feeling is Foreign

AdsofBrands - Cookie Lessons for All

AdsofBrands - No Feeling is Foreign

AdsofBrands - Sharkvolution

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Experience

Freelance

Art Director | Oct 2022- Present

Team Enterprises, Miami

Art Director | Feb 2022- Oct 2022

VMLY&R, New York

Associate Art Director (Freelance) | Jan 2022- Feb 2022

Cutwater, San Francisco

Art Director Intern | July 2020- Sept 2020

RKS BBDO, Kolkata

Design Intern | July 2018- March 2019

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